Web Site Benefits
For
most small and medium size businesses, a Web site
is rapidly becoming a basic requirement of any
marketing plan. As of the 2000 Census, there were
281 million Americans. Approximately 52% of them
were connected to the Internet at that time --
and usage is growing dramatically each day. As
of November 2005, there were 203,576,811 Internet
users in America - 68.7% of the population!
An effective Web site can help...
- Increase your visibility
- Improve your customer service
- Persuade customers that you have the right
service or product for them
- Sell your products or services and accept
credit cards securely online
- Expand your client base
- Communicate better with your existing client
base
- Offer printable coupons, online menus, special
promotions and events
- Develop national and international exposure
- Track visitor and client information
- Save time and money on long distance charges.
Your Web site can display Frequently
Asked Questions, directions to your business, menus,
policies, specials and much more, saving you
both time and possible long distance charges.
- Save advertising dollars. For the cost of
a one-time display ad in your local magazine
or newspaper, you can have a permanent Web
site available to the world 24 hours a day.
- Update information on products and prices
quickly and easily with a shopping
cart
- Use RSS feeds to display headline news or other dynamic information on your site in real time.
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The Internet continues to draw people in according to a recent report (excerpts below) released by Pew Internet & American Life Project:
Internet Penetration and Impact
April 26, 2006
by Mary Maddin, Research Specialist
Over time, internet users have become more likely to note big improvements in their ability to shop and the way they pursue their hobbies and interests. A majority of internet users also consistently report that the internet helps them to do their job and improves the way the get information about health care.
While the share of internet users who report positive impacts has grown, the sheer size of the internet population also continues to increase. Surveys fielded in 2006 show that internet penetration among adults in the U.S. has hit an all-time high. While the percentage of Americans who say they use the internet has continued to fluctuate slightly, our latest survey, fielded February 15 – April 6, 2006 shows that fully 73% of respondents (about 147 million adults) are internet users, up from 66% (about 133 million adults) in our January 2005 survey. And the share of Americans who have broadband connections at home has now reached 42% (about 84 million), up from 29% (about 59 million) in January 2005.
[ View PDF of Full Report ]
> Our
Web and Marketing Services
Our goal
is to create a successful path
to your business presence on the Web!
Contact
us for consultation
and competitive pricing for your project!
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our Printable Brochure >>
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